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April 24, 2015. In 1986 leaders of the National Pork Producers Council gathered in a darkened room to hear their advertising agency pitch a new industry tagline: "Pork—the Other White Meat.". When the lights came on after the two-hour presentation, the pork producers found themselves "in a state of shock," one executive recalled.
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"The Other White Meat," introduced in 1987, is credited with reversing a decline in pork consumption throughout the 1970s and '80s. When it first appeared, I thought it was a great campaign.
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The Other Other White Meat. Ever heard of cobia? Meet tomorrow's fish—and a new way to farm that one man wants to bring to a coast near you.. The other reason he chose Panama is the real.
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White meat is considered healthier than red meat. Usually when people talk about white meat, they are referring to chicken and turkey meat and red meat, beef. Back in I believe the 1990s, the pork industry created an advertisement claiming that pork was also healthy and should be considered a white meat alongside chicken. The slogan was "Pork.
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Country-Style Ribs. The spice rub used on these country-style pork ribs is so delicious, you'll want to use it on pork tenderloin and pork chops, as well! It's spicy, smoky, and downright irresistible. Get the Country-Style Ribs recipe. Ralph Smith. 3.
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The Other White Meat." was an advertising slogan developed by advertising agency Bozell, Jacobs, Kenyon & Eckhardt in 1987 for the National Pork Board. The campaign was paid for using a checkoff fee (tax) collected from the initial sale of all pigs and pork products, including imports. [citation needed] Medical researchers and the United States.
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The National Pork Board's memorable catchphrase was eventually replaced in 2011 with the new slogan, "Pork: Be Inspired." "The Other White Meat" was briefly revived in the fall of 2021 to capitalize on its nostalgia factor with the Gen X crowd. Remember when a famous marketing campaign had everyone referring to pork as "the other white meat?"
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The Other White Meat continues to have high consumer recognition and is an incredibly valuable asset to the pork industry. In the Fall of 2021, the Pork Checkoff leveraged the strong recognition of the tagline with Gen X audiences to launch a fun and nostalgic throwback campaign which reinforced that fresh pork cuts are safe when cooked to 145.
Pork The Other White Meat Commercial (1987) YouTube
Accessorise with the likes of spinach or green beans, add sliced cooked sausage or diced chorizo, then cook for 10 minutes and let "the flavours meld and the beans absorb them all". Top with a.
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Discover delicious recipe ideas, cooking tips, nutrition facts and celebrate the authentic flavors or real pork!
National Pork Producers Pork. The Other White Meat. Bozell
March 4, 2005. AFTER 18 years, the National Pork Board is taking "the other white meat" in another direction. The organization, seeking to promote pork as a more contemporary choice at mealtime.
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The other white meat." However, keep in mind that the campaign's goal was to increase consumer demand for lower fat cuts of pork. Summary.
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The National Pork Board on Friday replaced the decades-old 'The Other White Meat' ad campaign with a new message: 'Pork: Be Inspired.'. "The Other White Meat" has another slogan. The National Pork.
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The white meat, primarily chicken breast, is a wonderful addition for people who want a low-fat, high-protein diet.. Pork, or "the other white meat" is high in protein and minerals, and.
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The Other White Meat". In Israel, where Jewish dietary laws which forbid the consumption of pork are popularly practiced, "white meat" is the accepted euphemism for pork. Health effects. The health effects that correlate with white meat consumption have been studied as compared to red meat and vegetarian diets. There.
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The Other White Meat" using Pork Checkoff funds was an unlawful act. The case was originally dismissed in 2013. It was returned to the lower court after an appellate court reversed the initial decision. The USDA and Department of Justice have attempted to settle the case, leaving the National Pork Producers Council (NPPC) and National Pork.
